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BUILDERS VISION

Builders Vision is an impact platform that uses innovative capital (investments & philanthropy) to address major environmental challenges in oceans, food & agriculture, and energy, aiming to build a more resilient and sustainable future by funding solutions and fostering collaboration.

Project type Web design & development

Duration Aug 2025 – Oct 2025

DETAILS

Logo design, UX/UI design, visual design, front-end development, interaction design, API-based data integration (Google Sheets)

The client needed a centralized website to serve as a single source of truth for schedules, event details, hotel information, and key contacts—eliminating the need for attendees to search through multiple documents. The site also had to support last-minute schedule updates to keep information accurate and current.

With a large volume of content, the challenge was organizing information in a clear, uncluttered way while maintaining easy navigation and space for quick, last-minute updates. Visually, the site needed to reflect the Lake Tahoe retreat setting with a warm, camp-inspired aesthetic that felt intentional and welcoming rather than corporate.

The process began with designing the retreat’s logo, which established the camp-inspired visual identity and reflected the Lake Tahoe setting.

From there, I worked with the client to define all necessary content and user needs, focusing on organizing a large amount of information in a way that was clear, intuitive, and easy to navigate—while allowing flexibility for future or last-minute updates.

Because I would not be responsible for managing content long-term, I built a Google Sheets–based API that enabled non-technical managers to easily update schedules and details without touching code.

Multiple iterations were explored to refine layouts and information hierarchy based on client feedback, all while maintaining a cohesive, camp-inspired aesthetic.

The solution is organized into seven clear sections designed to support attendees before and during the retreat.

The Welcome section sets the tone with a live weather report—helping guests prepare for the retreat—alongside a welcome message from the CEO.

The Dynamic Schedule section displays the four-day itinerary, organized by day with time, activity, and location. Selecting an event reveals additional details such as images, Google Maps links, descriptions, and any necessary disclaimers or messages.

The Transportation section allows attendees to easily look up their shuttle and travel information between the airport, resort, and scheduled destinations. It includes pickup dates and times, locations, vehicle details, drop-off points, directions, and contact numbers when needed.

The Afternoon Activities section provides detailed descriptions of optional activities so attendees can review options before making their selections.

The Speakers section highlights guest speakers and includes short bios for each session.

The Resort Information section centralizes lodging details such as room amenities, fitness center access, and check-in/check-out information

Lastly, the Contacts & Resources section provides direct staff contacts and additional client-provided links.

Credits: Lauren Barry (VP of Creative & Design), Abigail Grenda (Senior Manager)

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